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NEW EQUIPMENT ARRIVES | SNAP 55 automotive lifestyle and motorsport photography sony alpha
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It’s an exciting time at the Snap55 World Headquarters as a new delivery of new camera goodies has arrived from the United States.  If you looked at my history of photography gear, you might assume that I am a Minolta/Sony fanboy.  My first camera was a Minolta X370, this is where I learned the basics of photography, including film development.
The next time I needed to purchase an upgrade I happened to be working at Sony Imageworks, so that meant big discounts on Sony products.  I managed to get an Sony a700 DSLR fit for around 300$, an impossible deal to beat at the time.  That camera served me well for many years, but as I began to move about the world it’s size burden began to kick my ass.  At that time, the smallest and most feature rich camera in the world was the Sony Nex7, which I have been using up until about 3 weeks ago!
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The trusty old X370

My biggest concern when it comes to gear is equipment features v.s. size.  For this reason I can never consider some of the great camera from Olympus. I see countless amazing photographs from the OM series of cameras, some of their lenses are the best in the business. But I can’t see carrying around a 1/2 DSLR size camera for 1/4 the sensor size, makes no sense to me.  Especially considering the price of the high end bodies and lenses, wallet says OUCH!

Nex-7, much smaller with bigger sensor. Easy decision!

Therefore, at this particular time in history, there is only a single camera family that fts the requirements. It’s the amazing Sony A7/r/s family.  No bigger than an OM-D, but with a sensor the size of a D600!  So here I am, back at Sony again for what amounts to my 4th Minolta/Sony camera in my history.
So I welcome to my stable the very capable Sony A7 with the Sony Ziess FE 55mm 1.8 and the Sony G FE 70-200 F4 OSS.  The A7 was a tough choice, I really wanted no part of an Anti Alias filter so the A7r seemed like the obvious choice, and was pulled very strongly by the capabilities of the A7s. But at the end of the day I took a look at the type of work I do, and realized that having the best AF possible was the most important aspect, so I went with the A7.

Full Frame in a camera almost as small as the Nex-7, and still smaller than the OMD. WINNER!

As for the lenses, there aren’t a ton of options out there if you want full AF. But what is out there is pretty damn stellar, so it’s not that big of a deal. I got theSony Ziess FE 55mm 1.8, which has quickly become legendary, for the street.  And with a trip to New Zealand and motor sports events on the horizon, theSony G FE 70-200 F4 OSS was a no brainer.



Here are a couple quick black and whites from a recent walkabout around London with Instant Fashion Mix.  So far I absolutely love this kit, I don’t buy gear often, and when I do it needs to last me years, so it’s important I make the right choices.  I think I’m in the green here for a good long time….and my odd and unintentional Sony fanboy’ness continues.

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